THE number one question we get from podcasters is, “How do I get a bigger audience?” We could argue whether that should be the number one creators’ minds, but that’s an irrelevant point for a different post. You came here to pump up those numbers and start making more...
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Advice and ideas to empower you to create a world-class show and grow your brand.
Engage and Book Your Dream Podcast Guests in 2021 (with Scripts)
One of the top questions we get from creators is “How can I get excellent guests onto my show?” It’s a valid question. While too many creators rely on their guests to do the heavy lifting for shows (a sure fire way to produce a bland show), the reality is that great...
3 Simple Steps To Giving Your Podcast a Breakthrough Name
Your podcast name will be a part of what attracts your audience to listen to your show initially before they’ve had the opportunity to build a relationship with the host(s) themselves. Many creators get overwhelmed by the gravity of their naming choice or frozen by...
Podcast Concepts: How to design one your audience is guaranteed to love
Let’s start by stating the obvious: it’s ok to not overthink your podcast concept. The best shows in the world are often the product of late night conversations with friends or a harebrain idea brought to life. Podcast icons like Tim Ferriss, Pat Flynn, and Joe Rogan...
21 Steps You Need to Start A Successful Podcast
Intro If you’re reading this, you have either requested information on how to run a podcast on your own, or our SEO trap has caught you in its web. Either way, welcome! To state the obvious from the start: we produce podcasts here at Heard. So why are we providing...
How to record a podcast remotely using the Zoom Handy Recorder
A common request we get from clients is, “How do I record a studio-quality podcast if I can’t interview my guest in person?” There are many reasons why recording remotely makes more sense for certain interviews than an in-person recording. Convenience, accessibility,...
Here Are The 4 Podcast Concepts That Will Grow Your Brand
"I'm just not sure people in the (INSERT BORING INDUSTRY) will think a podcast about what we do is interesting." This is the most common response I get when I tell people that we produce podcasts for companies of all types, many of the B2B variety. They're not wrong....
How Do Podcasts Drive Business Results? 3 Specific Ways To Move the Needle
Podcasts are receiving considerable hype as a strategy to efficiently generate marketing content that can drive business results. The praise isn't without merit. Podcasts are no longer a novelty reserved for early adopters and audiophiles. Instead, 2020 is ushering in...
This is Why Podcasts Are The Most Important Part of Your Content Strategy in 2020
Your friend Allen has to be thrilled that the calendar has flipped to 2020. You know the friend I’m talking about. The one who loves cryptocurrencies, probably gets excited about voice technologies like Alexa, and has no doubt been pushing you to start a podcast for a...
Introducing Heard
Hello, world. We’re thrilled to be publicly launching and announcing Heard for the very first time today. As we launch, we wanted to give a clear explanation of what Heard is, why we exist, and what we hope to accomplish by bringing this new business into the world....
